Screenprinting

FIRST FRIDAY JUNE: “SCREEN PRINT A T-SHIRT PARTY”

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Have you always wondered how our amazing screen printers do what they do, well this First Friday you will have the opportunity to print a t-shirt of your choice and be guided through the process! We will be featuring art work by our new summer intern Curtis Poortinga; a modern take on the myth of Hades and Persephone. There will be a pre-selected variety of American Apparel t-shirts available to purchase and print on for only $5 per shirt, in addition to our regular stocked shirts for $10 each.

We will also be featuring cans of the new Sidekick Kolsch from one of our favorite breweries, out of Knoxville, Iowa, Peace Tree Brewing Co.

Presses will be prepped and beer will be cold at approximately 5:00pm.

See you there!!

Ashleigh

As of yesterday, Ashleigh Brady is the newest addition to our team. We’ve printed shirts for her a handful of times and were always impressed with her design chops.

 

You’ve been into t-shirts for a while. How’d you start down this road? I’ve always been a t shirt girl, but I’d say my passion for t-shirt design grew as my love for typography grew and I saw what other designers were doing with a t shirt as their canvas. I think it is one of the best walking displays of art – I know how cheesy that sounds but I really believe that.

How did you end up in Des Moines? I’m a Texas girl – born and raised – but I actually played basketball at Drake University. I honestly had no idea where Iowa was before I started receiving recruiting letters, basically I slept through geography.

What’s on your playlist right now? Depends on the day. I’m one of those people that has what I call “music mood swings” one minute it could be Eric Church, then As I Lay Dying, Imagine Dragons, Usher or a little MJ. I’m all over the map when it comes to music because it’s my fuel through out the day.

What do you spend your free time doing? Freelance work. I also enjoy hanging out with friends, wasting time on Pinterest, checking out other designers portfolios, reading and grilling out. I plan to grill even when I’m knee-deep in snow this winter.

Do you have any good scar stories? It’s a little embarrassing, but when I was in 7th grade I participated in track. At my first meet, I was doing high jump and when I was the last girl standing just trying to see how high I could go I went for I think 4’10″ or something like that and basically missed the mat completely. totally scraped up my legs and ankles and lower back. I cleared it… but needless to say I decided to call it a day after that one.

How many speeding tickets have you received? 2 in high school- Texas speeding tickets make you want to re-think how badly you want to get somewhere quickly.

You are about to start accepting responsibility for other people’s mistakes. When was the last time that happened? Can you out the person you stood up for? I feel like that’s something I’ve done my whole life. I’m not afraid to take the fall for someone else especially if to some degree I had my own role of responsibility in the situation.

What trophy are you most proud of? Oh man, I can’t really think of a trophy – but when we went to the NCAA tournament while I was at Drake and played agains Tennessee (even though we got stomped) the standing ovation we got after the game by every single team’s fans is something I’ll never forget.

What was your worst punishment? Christmas break practices at Drake. Enough said.

Do you have any guilty pleasures? Coffee Flavored Ice cream/Asian Food/Microbrew Beers

 

Catching Feirer

We just printed some pretty sweet shirts for a pretty sweet event. One of our own, Justin, started to remind us a little of this guy when he started recalling the Iowa Jazz Championships. We managed to score a few minutes with Alan Feirer, Co-Chair of the event, and he even took the time to answer a few questions.


1. The Iowa Jazz Championships. What’s that and why should we care? 

The Iowa Jazz Championships showcases 60 of the state’s finest high school jazz ensembles.  It is held in Des Moines every April and and features 15 groups from each of the four Iowa High School Music Association classifications.  All ensembles perform in the daytime competition held at the Events Center and the Civic Center, and the top two bands from each classification perform in the evening finals competition, held at the Civic Center.  The event was founded by Iowa jazz educators over thirty years ago, is the only state jazz championships in the nation, brings 6,000 people to downtown Des Moines, and continues to be organized by just 3 goofy guys, supported by a board of directors.

2. It’s been a tradition for over 30 years, how many title belts do you have? 

The classy answer is NONE; I have no title belts.  The students I served over the course of 19 years as a band director accumulated some honors, though, including 7 invitations to the State Championships, and several first-place finishes at festivals.  The best one ever was when I was gone for a funeral, and the Winterset students performed on stage with no adult director and won the Indianola Jazz Encounter in 2009.  That was cool, and proved my uselessness.

3. I haven’t met anyone from Winterset who does not know you. Within 10, how many Winterset residents do you not know?

83.

Really, anonymity is tough in a small town where you are either the mayor, the head football coach or the band director.  After 11 years as the “band guy,” I left teaching to start my own training and consulting business, so I got involved with the Chamber of Commerce, and now I’m the co-chair of that outfit after drawing the shortest straw. So, there’s that exposure now.  To top that off, for 10 years I’ve been the MC of a talent show – the Lions Show – put on by our local Lions Club for over 50 years.  That draws about 1000 people each year, and so, um, that’s how the old people know me.

Anonymity is kind of nice once in a while, though, and the 83 people who live in Winterset but work out of town have no clue who I am.  Once I was out for a run and twisted my ankle about a mile from my house.  I asked a guy in his yard for a ride home.  On the way, I was thrilled to discover that not only did he not recognize me, he had never ever heard of me. That was awesome.

4. Is this your full time gig?

Naw, it’s one of those quasi-volunteer gigs with an honorarium, which works out to about $1.25 an hour.  It’s fun, and rewarding, and cool to be a part of such a special event with a great tradition.  The 18-hour day of the event is a marathon of putting out fires and is totally exhilarating.  I’ve got two other co-chairs who do most of the work.

5. How did you get into this?

About 10 years ago, there was a need for a new co-chair, and I met the most important qualification:

I had a phone number that was local to Des Moines, making it cheap for me to help plan the event.

As time has gone on, that’s become less relevant, but the board keeps allowing me to serve, along with Steve Shanley (formerly a band director from Cedar Rapids; currently a music professor at Coe College) and Jason Pentico (high school band director from Pella).

6. Here’s a chance for either a shout out or a backhanded compliment, your choice: Of which school’s program are you currently jealous?

Well, “jealous” is the wrong word; even when I was a band director, I’m not sure jealousy was part of the gig. BUT – there are programs I admire, and always have.  I really dig the programs where everyone excels, and cares about doing very well, but without a lot of uptightness; in short, groups that have lots of fun, and are really good.  A great example is Independence; they are way understaffed, and have very old facilities to work with, but they always perform well and ooze a sense of fun and excitement in what they do.  When I taught, that was one of the programs I sought to emulate.

7. Jazz kids seem so laid back and they seem to get along with everyone… Do they actually “compete”?

Oh my. Yes.  Yes, they do.  If you ask some of the “old-timers” for stories of absurd levels of competitiveness, you can hear some.  I’m not gonna tell any of them, though.

There will be both cheers and tears on Tuesday.  Those groups have put a lot of time into this.  Now, it’s also true that groups support each other.  But there are rivalries, especially in the smaller classes.  Some of the small schools that are perennial competitors don’t have a lot of successful extra-curriculars, and half the town turns out for their jazz bands; they’re a real source of pride.

Another note on jazz kids; one of my favorite parts of the job is visiting with the students on stage at the Civic Center before their finals performance; they’re so keyed up and excited and nervous and confident and anxious, in the best sense of the word.  IPTV has their cameras on stage, professional stage crew (the same people who work with, say, Rent or Wicked) are moving the equipment around to the specifications of the students and director — all on the same stage that celebrities have walked. It’s amazing.

8. Why should anyone come to the event if they don’t have a connection to any of the competitors?

Do you like good, live music?  Come.  Because of the high level of the competition, some of these groups sound like pros.  For $10, you can listen all day to the daytime rounds from 8:00 to 4:00.  For the same price, come to the Civic Center in the evening for the finals. You’ll be blown away. And, the t-shirts are super cool.

-Sent from my iPhone, because I’m busy making Iowa a better place.

Thanks, Alan, you are making lots of lives better, and making our great state a better place.  Learn more at www.iowajazzchampionships.org.

The Real meaning of Christmas Sweater Tee Shirts

This isn’t everyone’s memory of Christmas sweaters, but it’s mine, and if you want to have different memories, then go write your own blog.

It’s trendy to have ugly Christmas Sweater Parties around this time of year. Everyone laughs, takes a lot of photographs, and then eagerly scurries home to post the hilarity to Facebook. Just take a look at how happy our gracious models are in the photos below.

But before ugly sweaters were commercialized by corporate giants like Goodwill to drive profits, before they were a reason to drink egg nog, before people smiled while wearing them, they were the standard uncomfortable apparel at the center of the two of my family’s worst holiday traditions.

1. Christmas card pictures at Olan Mills. Inevitably, at least one of my siblings ended up crying. The resulting photo included forced smiles and puffy red eyes that were begging Mom to deem the photo “decent enough to send to Grandma.”

2. The church Christmas program. This involved singing Silent Night with a bunch of other kids who hadn’t shown up to rehearsal either and also didn’t know the words. As if not knowing the words was bad enough, I usually had to stand next to the cute blonde girl who knew all of the words and sang Christmas songs as they were meant to be sung: at ear drum damaging volume.

So this holiday season, before you get caught up in the hype, make sure to take time to pause and reflect on the misery that these sweaters caused you not that many years ago. Instead of buying this year’s sweater from a thrift store, consider buying one off the back of a crying child. This simple act can bring so much joy to a young one, and will warm your heart as well. If you prefer chilly forearms to a warmed heart, we made a few Christmas Sweater Tee Shirts as well which are on sale here for $17.

Why We Support Sabbaticals (and what we’re doing about it)

November 1st marks the unofficial beginning of the screen printing “slow season.” To say things were a little busy around here for the last few months is kind of an understatement. It feels more like we got curb stomped. It’s difficult to keep creativity levels up when you are physically exhausted.

So instead of repeating the same thing over and over and hoping for different results, we are giving each employee in the screen printing department a paid month off this winter. Hopefully this will clear the air of the smell of screen opener and Icy Hot. It’s the least we can do for the men who have broken their backs to clothe the huddled masses.

That’s a simple way to explain what is going on over the next few months, but I’d like to take a little time to go deeper into our idea, and maybe even get a little personal.

The concept of “work” and the role that your “career” plays in your life has been debated since the beginning of time. Probably the most common answer has to do with making rent and feeding a family, which is about as noble a reason as I can find. But that answer addresses the issue of money, it doesn’t solve the deeper question: “What am I doing with my life?” It’s a mystery that I have yet to solve, and I don’t think I am alone.

We live in a competitive culture. If you aren’t working, you are falling behind. If you are falling behind… then… you aren’t going to… win. Win what?  If you don’t know what the end game is, it gets tough to keep doing the same thing day after day. That’s when you get burnt out on life.

We feel that as employers we have a great responsibility to our employees. If we can help them answer these questions, everyone is much better off for it. So this winter we are encouraging them to skip town for a month on our dime (and a lot of their dollars). Here is what we hope they accomplish:

The road trip that Garrett will be taking in the month of November.

1. Get renewed. Most people take vacations from work, but usually these last one, or at most two weeks. One week is about enough to decompress and two weeks is enough to feel rested, but we feel that a month will be nearly sufficient to fully renew one’s mind.

2. Learn something about themselves. Try food they haven’t eaten in a town they have never been. Read one book instead of one thousand emails. Learn a computer programming language. We don’t really care what as long as they are pushing themselves forward.

3. Contemplate life.

4. Meet someone. It is sometimes tough to imagine, but there is a whole world full of people outside of Des Moines. If the guys can meet even just a few of those people, we’ll be happy.

5. Come back.

The last one is sort of a joke, kind of. There is a lot to do out there, we would feel extremely guilty if we were the reason these talented dudes didn’t make the most of their lives. We’ll keep you updated as the project moves forward.

Elizabeth Arynn CD Release Poster

In truth, it takes a lot more work than can be shown in five photographs, but here is a brief pictorial summary of Jon doing what he does better than anyone.

Watch for the posters to be popping up around town soon. The CD release show will be Saturday night at the Vaudeville Mews. We all know you’re just going to be sitting around in your underwear eating pizza that night anyway; now you have no excuse not to go.

Follow Up To Our DPI Tantrum

Last week, admittedly, was a long week. We were buried under the crushing demands of providing warmth, decency, comfort, and entertainment to every self-aware citizen of the up and coming city of Des Moines. As such, tempers were running high and we decided to publish this without properly explaining to what we were referring. Our goal is to inform, not to throw hissy fits.

DPI (dots per inch) refers to the resolution of a rasterized image. 72 DPI is a very low resolution and we occasionally get customers who give us their artwork in this form. This pirate sword looks ok when it is a thumbnail, but when we attempt to embiggen the image in order to print it onto a tee shirt, this is what we end up with.

So what if we increase the resolution of the image from 72 DPI up to a more reasonable 300? As an informed reader, you have surely already asked and answered this question in your own mind, but if not, please accept our explanation. When we increase the resolution to the aforementioned magnitude, we are actually multiplying the number of dots per square inch by about four. In other words, splitting each pixel into four smaller pixels. The difference is nearly undetectable.

Hopefully what you will take away from this is that when you want a tee shirt made, the artwork we need should begin as a high resolution (at least 150 DPI) image or a vector graphic, able to be resized at will. If everyone does this, it will help prevent our glorious youthful hair from going grey prematurely, and we all win.

72 DPI is not Print Ready

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Mars Cafe – arcade tee

Anyone else remember when arcade games had limited colors and were 25 cents to play?
A couple of us at 8/7c do and Mars Cafe definitely does.
Owner Larry James asked us to create a new Mars Cafe t-shirt based on the old arcade classic Tempest.
Old games aren’t complete without Easter eggs and neither is this shirt.

Be sure to grab one of these shirts next time you’re up at Mars Cafe.

West Side Story: Principal Charity Classic

There’s a lot going on around Des Moines this week, but we’re pretty sure you are wanting to end up out at the Principal Charity Classic. For the shirts?

Nope.

For the golf and for the charity. Along with bringing a lot of positive attention to the city, the event has raised $2.3 million for charity over the last 4 years. We can’t say that we made all of the merch for the event, but some of the stuff ended up looking pretty good.

Check the action out for the rest of the week out at Glen Oaks Country Club, and take a look around at their site here

No thanks, Captain America, I’ve got this

We like people who do good things down here at 8/7Central. Ourselves, we don’t do quite as much good for the world. All that might just change if, say, someone decided to give us hero power. Well Robert Hidajat can’t give us hero power, but he can give you Hero Points. Unleash Heroes managed to win Des Moines Startup Weekend this year, and secured just enough funding to sink it all into t-shirts.

8/7: So about Startup Weekend: What was the best thing you learned from the event?

Hidajat: There are a lot of very smart people with amazing ideas here. When you put them together in a room for 54 hours, soak them in wi-fi, an endless supply of sugar, spice and everything nice, then add a drop of Chemical X from some awesome mentors, magical things are created!

8/7: What’s the basic concept behind Unleash Heroes?

Hidajat: We want to encourage you to be heroic by tracking and rewarding your Heroic acts! Tracking all your heroic acts with a single Hero Point system gives you a way to look back and acknowledge what you’ve done, assess where you are today and look ahead, set a future goal to aim for and work toward. The reward is icing on the cake. All of us like to earn rewards. There are a lot of businesses out there who want to reward local heroes like you but they don’t have a platform to do so. We are creating that platform for them.

8/7: Shouldn’t we just be good, without needing Hero Points?

Hidajat: Sure! We are already being heroic today! Iowa is #2 in the nation in volunteer rate! Iowans performed 93.7 Million hours of service worth over $2 Billion a year! But, since we don’t track what we’ve done, we can get burned out. Nationally 1 in 3 volunteers dropped out every year and not volunteer again the following year. We want to prevent this.

8/7: Can’t I just lie and say I did something good?

Hidajat: Verification is very important to us to maintain the integrity and value of your Hero Points. Hero Points are awarded only after completion of a heroic act. We will use all the tricks in our bag to make it difficult and embarrassing for people to game the system.

8/7: This isn’t your first time on the startup ride, what else have you been involved with?

Hidajat: Unleash Heroes is my second startup. My first foray into the startup world is Flarecaster, an Android app that complements 911 call with Flares (electronic emergency messages) cast via SMS (text messaging) or Twitter. When you use Flarecaster to alert you neighbor, family and friends of your emergency situation, you give them a chance to unleash the hero inside them and help you. The idea for Unleash Heroes was born from Flarecaster, we’re just taking it to the next level.

8/7: How many points did this guy win over the weekend?

Hidajat: Ha! He definitely deserves some Hero Points! I think the team on the ground who risked their lives deserved some major Hero Points too!

Good luck, Robert. Unleash Heroes is launching as bHeroic this Friday May 6th at the Social Club Grand Re-Opening. If you can’t make that, make sure and sign up at their website. -> www.unleashheroes.com

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